How to Give Evidence to Senior Executives

Pay As You Go 6 months access
£ 26.00
ex VAT
Volume Discount
UsersDiscount
10 - 5010%
51 - 10015%
101 - 25020%
251 - 50025%
501 +35%

Course Description

Reference examples and cases highlight the sales message in a succinct and interesting way. There are good ways and bad ways of telling a story.

In this course, we examine the power of reference stories and the best way of telling them – the formula.  Some people are natural story tellers, others are not. There is a straightforward way to present evidence that the prospect should achieve benefits similar to those already enjoyed by the customer(s) referenced.

Learning Outcomes

 By the end of the course you will be able to:

  • Understand the relationship between claims, evidence and needs.
  • Translate your services into a language to which senior people relate.
  • Use a proven formula to present evidence effectively.
  • Present auditable evidence that your organisation has delivered similar products and services to other organisations.
  • Ensure that your organisation’s strengths are made very clear. 

Duration
60 – 75 minutes
Language
English
Target Audience
  • All salespeople
  • Mobile workforce
Course Features
  • Subtitles
  • Video Presenter
  • Multidimensional
  • Interactive
  • Highly detailed course notes
  • Compatible with our app (enables offline study)
  • Access via your mobil

 

System Requirements

Operating systems:
Windows,
XP/Vista/7/8,
IOS, Android,
Mac OS.
Browsers:
For the best experience we recommend Chrome (26 or above) however ,we also support:
Internet Explorer 9 and above,
Firefox 20 and above,
Safari 5.0 and above,
and Opera 12 and above.

   

© Copyright 2024. All Rights Reserved Advanced Selling Skills Academy